Communicating Pandemic Safe Practices to Your Customers

If you are a customer-facing business during these uncertain times of the pandemic, you must be communicating to your customers and clients what you are doing to keep them safe and how you are doing it. Here is a COVID-19 safety Safe Practices video I produced for McKenzie Dental. In 2-minutes, we cover their entire process, from welcoming patients at the door to social distancing during dental procedures. More than merely describing the process, we convey it visually with beautiful imagery and editing.

www.chasnoffmedia.com. Right now, every business must be communicating to its clients how it plans on keeping them safe during the COVID-19 pandemic – especially healthcare firms. And what better way than a video! We produced this Safe Practices video for McKenzie Dental of Welches, OR so that they could walk their patients through its health screening process and safety procedures.

Small businesses need to stay agile and think about adaptation

Image by Rich Tu, used by NYT

“Small businesses simply have far fewer cash resources and liquid assets on hand compared to large corporations,” says Michael Chow, lead data analyst and economist at the N.F.I.B. “While every recession is different, as in 2008, small businesses today must focus on adaptability and prepare for timid consumers.”

Yes, small businesses have fewer resources and reserves than large corporations; but, small businesses have the ability to pivot and adapt much faster. Think: turning a speed boat versus turning a battleship.

COVID Response Videos

We’ve been busy creating content for our clients that focuses on how they are responding to the COVID-19 pandemic crisis and what they are doing for their customers during these uncertain time. Here are a couple samples produced for Camp Ramah in Wisconsin, an overnight summer camp, and Solomon Schechter Day School, a private school in Chicago.

www.chasnoffmedia.com. Due to the global pandemic, many businesses have been forced to close and have come upon financial hardship. We are collaborating with these companies to produce fundraising content and other outreach media to help them survive and thrive. Here is a video that was produced for the Camp Ramah in Wisconsin Emergency 2020 campaign.

Camp Ramah in Wisconsin Emergency Fund 2020 fundraising campaign video

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www.chasnoffmedia.com. We produced this video using Zoom footage provided by our client, Solomon Schechter Day School of Metropolitan Chicago. As a recruitment video for potential new families, the purpose of the video was to clearly communicate how the school effectively responding to the COVID-19 pandemic and continued to unite the community even after families were forced to stay at home.

Solomon Schechter Day School COVID-19 Response video and marketing video.